FRONT ÉLECTRONIQUE
FRONT ÉLECTRONIQUE: CAMPAIGN FOR THE LEGISLATIVE ELECTIONS
ART DIRECTION + POSTER
■ PROJECT PRODUCED FOR LE FRONT ÉLECTRONIQUEDuring the french legislative elections in June 2024, the electronic music community formed the Front Électronique, bringing together more than 200 artists, labels, media, promoters, videographers and others from the French electronic music scene. Following the results of the European elections preceding the french legislative elections, they have joined forces to call for a vote for the New Popular Front. In this context, an express campaign was deployed in the street and relayed on Instagram. The aim was to create an impactful artistic direction taking the codes of militancy, which would stand out on social networks through reposting on everyone's accounts.
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COPYWRITER: Quentin Laronche / FONTS: BBB Poppins TN (Jonny Pinhorn/Eugénie Bidaut/Camille Circlude)